Direct-to-Consumer Drug Ads Not Educational
Can you believe it? “DTC [direct-to-consumer] ads have ‘limited’ educational value and may ‘oversell’ the benefits of drugs in way that may conflict with promoting health,” according to a study published in The Annals of Family Medicine.
Maybe it’s because they are advertisements, which Merriam-Webster says are used to “to call public attention to especially by emphasizing desirable qualities so as to arouse a desire to buy or patronize.”
[via Kevin, MD]